Privacy policy

Your privacy is important to C.B.B. Lifeline Biotech ("Lifeline"). So we've developed a Privacy Policy that protects and secures your information. Our Privacy Policy explains how we collect, use, disclose, and store your information. You may be asked to provide information anytime you are in contact with Lifeline. This information may be personal information, which is data in a form that can be used to identify and/or contact a single person. We may also collect non-personal information, which is data in a form that does not allow for direct association with a specific individual. Please read the following policy to understand how information you provide to us, whether online or off-line, will be treated. We may from time to time amend this Privacy Policy. We post the effective date of our Privacy Policy on Lifeline website. If we make material changes to this policy we will post the revised policy and the revised effective date on Lifeline’s website. Please check back here periodically or contact us at the address listed at the end of this policy.

What information is collected from you?


In general, you can visit our websites or speak with a Lifeline representative without telling us who you are or revealing any personal information about yourself. If you choose to provide your personal information to us, you explicitly agree to our collection and use of such information as described in this Privacy Policy. If you choose to enroll in newborn stem cell banking, Lifeline asks for certain personal information, including but not limited to your name, mailing address, e-mail address, credit card number, phone number, and government-issued identification number as well as certain health-related information such as the expected due date, delivery hospital, and doctor. Once you enroll, you are no longer anonymous to Lifeline, you are given a Lifeline client identification number. You may request information about the umbilical cord stem cells banking services and/or clinical trials without enrolling. You will be asked to provide your name, address, email, phone number, and medical condition in which you are interested. When you request information from Lifeline, we may ask for your name, email address, due date and other information that will help us assist you in a more efficient way. Some information is required while other information may be submitted at your option. In addition, we may ask you for personal information at other times, including, but not limited to, when you answer a survey and when you report a problem with one of our sites or services. If you make such contact , we may keep a record of that correspondence. When you refer a friend or family member, Lifeline may collect the information you provide about that person such as name, mailing address, email address, and phone number. Lifeline also collects information that does not personally identify you. This may include your domain name and IP address, but not your email address. This information ("Site Usage Information") may be aggregated to measure certain traffic patterns on our websites, such as the number of visits, average time spent on the website, pages viewed, and so on. If we do combine non-personal information with personal information, the combined information will be treated as personal information as long as it remains combined.


What are cookies and how are they used?

Lifeline's website, online services, email messages etc. may use cookies and other technologies such as pixel tags and web beacons (collectively "Cookies"). These Cookies help us better understand user behavior, tell us which parts of our website people have visited, and facilitate and measure the effectiveness of our website and web searches. A Cookie is a small amount of data that is sent to your browser from a Web server and stored on your computer's hard drive. All areas on Lifeline's website where you are prompted to log-in or that are customizable require that you accept Cookies. Cookies Lifeline places, will remain in place after you leave our website. You can delete Cookies by following the instructions in your web browser but this may result in certain features or services not being available to you. Generally, we use Cookies to remind us of who you are and to access your account information in order to deliver to you a better and more personalized service. A Cookie is set when you register or "Log In" and is modified when you "Log Out" of our services. Lifeline also uses Cookies to store your zip code for demographic and service promotion purposes. We treat information collected by Cookies as non-personal information. However, to the extent that non-personal information is combined with personal information, we treat the combined information as personal information for the purposes of this Privacy Policy. We do not use technology that responds to a “do-not-track” signal from your web browser.


How is your information used?

The use of your information is subject to the Privacy Policy in effect at the time of use. • We may use your personal information internally for our general business purposes, such as providing the services you request, responding to your inquiries, and offering you our own. • We may also use personal information to help us develop, deliver and improve Lifeline’s services and the content of information we provide to the public. • We may use your personal information to provide notices to you and to keep you updated on Lifeline's latest announcements. • From time to time, we may use your personal information to send important notices, such as communications about your account. Because this information is important to your interaction with Lifeline, you may not opt out of receiving these communications. • We may also use your personal information for internal purposes such as auditing, data analysis, and research to improve Lifeline's services, and customer communications. • We may collect, use, transfer and disclose non-personal information for any purpose.


Who is collecting your information?

When you are on a Lifeline website or are speaking to a Lifeline representative and are asked for personal information, you are sharing that information with Lifeline to be used according to this Privacy Policy, unless it is specifically stated otherwise. If data is being collected by any associate company other than Lifeline, you will be notified prior to the time of the data collection through our Privacy Policy or otherwise. Please be aware that Lifeline websites that have links on or to our site may collect personally identifiable information about you when you visit their websites and/or purchase or use their products or services. The information practices of those third parties are not covered by this Privacy Policy.


With whom may your information be shared?

Lifeline and each of our services distributors may share your personal information with each other and use it in ways that are consistent with this Privacy Policy. Healthcare providers: If you provide your healthcare provider's information to us we may disclose personally identifiable information you have provided us to that provider. Service providers: We may disclose personally identifiable information about you to associates companies who provide services to Lifeline, such as information processing, extending credit, delivering products to you, managing and enhancing customer data, providing marketing assistance, providing customer service, processing orders, fulfilling orders and requests, and conducting customer research. Marketing use: Your personal information will not be shared with third parties for their direct marketing purposes. Others: We may disclose personally identifiable information about you. In addition, it may be necessary under law, legal process, litigation, and/or requests from public and governmental authorities, for Lifeline to disclose your personal information. We may also disclose information about you if we determine that for purposes of national security, law enforcement, or other issues of public importance, disclosure is necessary or appropriate. We may also disclose information about you if we determine that disclosure is reasonably necessary to enforce our terms and conditions or protect our operations, rights or safety or the rights or safety of others. Additionally, in the event of a reorganization, merger, or sale we may transfer any and all personal information we collect to the relevant third party. Lifeline may share non-personal information with third parties for any purpose. How is your personal, financial and health-related information treated and what security precautions are in place to protect you against the loss, misuse, or alteration of your information? Lifeline takes precautions – including administrative, technical, and physical measures — to safeguard your personal information against loss, theft, and misuse, as well as against unauthorized access, disclosure, alteration, and destruction.Lifeline uses the AES – 20 48 BIT encryption technology. It is also important for you to help protect against unauthorized access to your information. You are solely responsible for signing off of our website each time you finish using it and for securing your log-in information and security responses. Any transactions using your log-in and security responses will be deemed to be authorized by you.


How do we edit, update, correct and/or delete information about you?

If you prefer not to receive information from us please let us know by calling us at +357 22 817 222, Option 1 or by sending us an email to . Please be sure to include your email address, mailing address, full name, and specifically what information you do not want to receive. If you would like to update or correct your email address, mailing address or other personal information with us you may call us at +357 22 817 222 option 1, email us at . You may also contact us by postal mail at C.B.B. Lifeline Biotech Ltd., P.O.Box 28987, 2084, Nicosia, Cyprus, Attn: Customer Service. Please note that any requests to remove or update your personal information may take up to ten days for your email request and 6-8 weeks to process your postal mail request and you may continue to receive communications during this time.


How do web-based communications differ if you are located outside Cyprus?

We control and operate this website from our head offices in Cyprus EU. Any information you provide to Lifeline through this website is stored and processed on Lifeline’s servers in Cyprus EU or on those of our third party service providers. We do not represent that materials on this website are appropriate or available for use in other locations. Persons who choose to access this website from outside Cyprus EU, do so on their own initiative, and are responsible for compliance with local laws, rules and regulations, if and to the extent applicable.


What else should you know about your online privacy?

Please keep in mind that whenever you voluntarily disclose personal information online - for example on message boards, through e-mail, or in chat areas - that information can be collected and used by others. In short, if you post personal information online that is accessible to the public, you may receive unsolicited messages from other parties in return. This website is not intended to collect or maintain personally identifiable information from persons under 12 years old. IF YOU ARE UNDER 12 YEARS OF AGE, PLEASE DO NOT USE OR ACCESS THIS WEBSITE. If Lifeline learns that personally identifiable information has been collected from a person under 12 years old without verifiable parental consent, then Lifeline will take the appropriate steps to delete this information and not to assume any responsibility for the information provided. If you have questions or concerns about our Privacy Policy, please contact us by postal mail at C.B.B. Lifeline Biotech Ltd. P.O.Box 28987, 2084, Nicosia, Cyprus, Attn: Customer Service, by calling us at 00357 22 817 222, or by sending us an email to